Find Flow
Find Flow promotes mindfulness as a tool for managing mental health. We designed an app for doctors could recommend to encourage moments of awareness & calm.
Bridging the gap between wellness and healthcare services, Find Flow was created to be recommended by GPs to their patients to help them monitor and manage symptoms of anxiety or depression with mindfulness practices and mood tracking.
Aimed at women aged 30 and upward, the brand uses a sophisticated visual language, drawing on graphical tracking dots and the flow of thoughts in meditation as inspiration. We created a straightforward user experience and interface, complemented by empathetic brand messaging and imagery to support users on their mental health journey.
Visual identity
Find Flow uses a calming colour palette and visual language less commonly seen in mobiles apps to differentiate this as a digital experience for finding calm rather than distraction.
